Reba LiddyA Marvelous Marketing Opportunity for the Doctor Strange SequelExecutive SummaryApr 24, 2022Apr 24, 2022
Reba LiddyThe Power of Influencer MarketingWith the growing number of businesses popping up, companies are constantly looking for innovative ways to promote their products and…Apr 7, 2022Apr 7, 2022
Reba LiddyThe Social DilemmaTrigger warning: this article dicusesses sexual abuse, self-harm and suicide.Mar 25, 2022Mar 25, 2022
Reba LiddySocial Media Best Practices for BetchesLike other Millennials, I use social media to past time. Although I don’t have a personal Instagram account, I use my business account to…Feb 13, 2022Feb 13, 2022
Reba LiddyStick to Your Niche: Market to the People Who CareNiche platforms are social media sites “that focuses on a specific interest group or demographic.” A niche platform is mutually beneficial…Jan 30, 20221Jan 30, 20221
Reba LiddyMyspace: The Pioneer Platform for MillennialsFrom Instagram to TikTok, the usage of social media has turned into a major pastime in today’s society. Whether it is through posting on…Jan 8, 2022Jan 8, 2022
Reba LiddyTikTok is an Easy Alley-Oop for the NBAJoining a new social media platform can be intimidating, especially if a brand that isn’t really popular joins a platform that never…Apr 17, 20211Apr 17, 20211
Reba LiddyLooking Back at Essence Fest 2018 and its Social Media UEssence Festival is an annual event held in New Orleans over a series of days, typically near the Fourth of July. It is “the world’s…Apr 3, 20211Apr 3, 20211
Reba LiddyTo Panic or Not To Panic: What to Do (and Not Do) During Crisis CommunicationsCrises can spur at any time. There are times when a communications team can plan and get ahead of a response, due to the understanding…Mar 20, 2021Mar 20, 2021